Google unveils their new 3D virtual world by the name ‘Lively‘. It is a Web-based project that is similar to Second life. Lively allows users to create highly personalized 3D rooms on the web. Users will have their own 3D avatars and custom characters. Photos & videos can also be embedded on the walls of the 3D virtual rooms. These rooms can also be  embedded on a website or a blog through a code snippet.

The interface(screenshot above) looks uncluttered & easy to navigate. Just like Second Life, you have to download a small application, that is available only for windows, & works in Internet Explorer & Firefox. Unlike Second Life, it doesn’t have any money, it is web based & easier to use with a drag & drop interface. For the time being, you can only use the furniture, clothes, hairstyles that Google provides, as it is not programmable. We might see money & programmability in the near future.